Work
Case studies. Each one follows a pattern: walk into a complex environment, build the product operating model, ship globally, and leave the methodology behind.
Industrial AI
Building an Industrial AI Platform from the Edge Up
How I shipped an industry-first neural network on a field device at a $74M construction technology company, processing 8,000+ data points per workflow into autonomous decisions without cloud dependency.
40% projected support deflection, 8,000+ automated decisions per workflow, $15.9M identified lifecycle savings
Platform Architecture
PLG from Zero in a Legacy Enterprise
How I built a product-led growth platform from nothing inside a $125M enterprise IoT subsidiary, scaling to 50,000+ connected devices with zero-touch provisioning and an 82% cost-to-serve reduction.
82% cost-to-serve reduction, 50,000+ connected devices, 30% ARPU growth, $10M secured from parent company
Portfolio Strategy
Killing $48M to Build What Ships
How I killed three product lines worth $48M+ in combined investment at a $74M global company, redirected the capital, built the digital revenue platform from scratch, and shipped a new flagship product line across 100+ countries.
+137% digital revenue YoY, +5.6% revenue uplift from pricing overhaul, 68% time-to-value reduction, new flagship launched across 100+ markets